HYDRATE GLOW - Infused with glycerin to keep skin soft and moisturized without heaviness.
CLEAN CONSCIOUS - 100% vegan, cruelty-free, and toxin-free formula for guilt-free beauty.
BUILDABLE COVERAGE - Medium-to-full coverage that’s effortlessly customizable for your perfect look.
SUN SMART PROTECTION - SPF 15 shields your skin while enhancing your natural radiance.
FLAWLESS NATURAL FINISH - Semi-matte satin finish that blends seamlessly for a polished look all day.
e.l.f. Flawless Finish Foundation in Coco offers a lightweight, oil-free formula with medium-to-full buildable coverage and a semi-matte finish. Enriched with hydrating glycerin and SPF 15, it ensures all-day wear while improving skin tone and texture. Perfect for normal skin types, this vegan and cruelty-free foundation delivers a natural, radiant look without toxins.
Specifications
Manufacturer
e.l.f. Beauty
Package dimensions
9.2 x 3 x 2.9 centimetres
Package Weight
0.11 Kilograms
Item dimensions L x W x H
33 x 32 x 119 millimetres
Item weight
0.09 Pounds
Brand
e.l.f.
Colour
Coco
Country of Origin
China
Format
Liquid
Volume
0.68 Fluid Ounces
Skin type
Normal
Special features
Semi-matte,Lightweight,Oil-free
Speciality
natural
Sun protection
15 SPF
Item model number
83116
Product Dimensions
3.3 x 3.18 x 11.94 cm; 40.01 g
ASIN
B006WRKGJA
Reviews
4.2
All from verified purchases
J**N
Excellent. Total dupe to Dior’s latest foundation. No pilling!
I bought five ELF products to try them out as everyone and their uncle was telling me how good this brand is. I’m a little qualified MUA - and I usually love Juvia’s Place makeup (which is now in our UK drug stores which is great for someone like me that has been ordering from America for years)!Anyway, decided to try a primer, two different sets of foundation (this one and the powdered foundation “camo” range) but this one was my favourite.Glides on like butter and very silky.I also used the ELF Illuminating Face Primer which seems like a great base (but it’s very glittery/glowy and I looked like Edward from Twligjt with just the primer on)I also used this foundation, the primer and the ELF Colour-Correcting eye brightener and tbh I’m very impressed.No pilling. None.Used with a brush applicator.I’m still waiting on the setting powder that’s due tomorrow but so far I’m impressed. I managed to get this discounted in the sale too. It wasn’t much but it was something.I’d rate this as good as Dior. It truly is medium coverage but also buildable. Isn’t cakey either. I’d definitely recommend this product over the powdered version because that pills like crazy.Well worth the money and well worth trying out if you’re like me and taking a gamble on this.Definitely recommend this. But AVOID the Camo powder range as it does pill. Nobody’s got time for that!!!
A**A
Shade match is great
Palest shade they had and it works with my complexion perfectly it’s definitely satin so it’s kind of like a mix between pure matte and glossy so I would say just right for me
D**Z
Great alternative to il makiage
I have used il makiage for a whole but looked for a cheaper alternative and this is it, it covers really well and feel nice and light on your skin, you don’t need to use much. The only negative is it smells a little plasticky and I was surprised by this.
B**H
Great foundation and great price
Good buildable coverage, nice selection of shades and true to the tones in the pictures.Set with a small amount of translucent powder this last for a full 12 hour shift and beyond. Not cakey and a little goes a long way. Good value for money.
P**S
Skin reaction halted play
I wore it once on my face without patch testing. Sadly, this led to a reaction (redness, soreness, then dryness and peeling... all in all it took a week to recover).The one time I wore it, it went on pretty well with a foundation brush, slightly shiny after a couple of hours, coverage ok til about 5 hours when it seemed patchy so I removed it.Had i not been allergic, I would have used it again with a different primer to see if I could get along with it long-term.
E**N
10/10
I was gutted after another brand discontinued the only foundation that worked for me.I saw my sister use this one and decided to try it for myself and I love it. I’m ecstatic to have found my new foundation.It’s light on the skin, rarely budges when other products are applied on top. The quality is excellent.
L**A
Disappointing
I really don’t rate this foundation, I’ve had other elf products which I’ve loved but not this particular foundation. I like more coverage, I know you can build but when you try and apply more it kind of removes the previous layer, it looks patchy and streaky in my opinion, also it seems to take ages to dry on your face, feels tacky all day and when I went over it with my powder, contour and blush, it just didn’t sit right, over all. Not a fan
S**H
Excellent coverage, and value
Smooth texture, easy to apply and really good coverage, settled on skin quickly and lasts all dayI’ve used Clinique for years (mixing two colours together to get my perfect colour) but wanted a cheaper option to use on days I’m not leaving home for longWasn’t expecting it to be as good but was pleasantly surprised so have replaced one of the Clinique colours I use as a permanent replacementWill be getting other colours to try
Common Questions
Trustpilot
TrustScore 4.5 | 7,300+ reviews
Anjali K.
The product quality is outstanding. Exactly what I needed for my work.
1 month ago
Ayesha M.
The product exactly matches the description. Very satisfied with my purchase.
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I’m a little qualified MUA - and I usually love Juvia’s Place makeup (which is now in our UK drug stores which is great for someone like me that has been ordering from America for years)!Anyway, decided to try a primer, two different sets of foundation (this one and the powdered foundation “camo” range) but this one was my favourite.Glides on like butter and very silky.I also used the ELF Illuminating Face Primer which seems like a great base (but it’s very glittery/glowy and I looked like Edward from Twligjt with just the primer on)I also used this foundation, the primer and the ELF Colour-Correcting eye brightener and tbh I’m very impressed.No pilling. None.Used with a brush applicator.I’m still waiting on the setting powder that’s due tomorrow but so far I’m impressed. I managed to get this discounted in the sale too. It wasn’t much but it was something.I’d rate this as good as Dior. It truly is medium coverage but also buildable. Isn’t cakey either. I’d definitely recommend this product over the powdered version because that pills like crazy.Well worth the money and well worth trying out if you’re like me and taking a gamble on this.Definitely recommend this. But AVOID the Camo powder range as it does pill. Nobody’s got time for that!!!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"A***A"},"datePublished":"19 April 2025","name":"Shade match is great","reviewBody":"Palest shade they had and it works with my complexion perfectly it’s definitely satin so it’s kind of like a mix between pure matte and glossy so I would say just right for me"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"4.0"},"author":{"@type":"Person","name":"D***Z"},"datePublished":"22 December 2024","name":"Great alternative to il makiage","reviewBody":"I have used il makiage for a whole but looked for a cheaper alternative and this is it, it covers really well and feel nice and light on your skin, you don’t need to use much. The only negative is it smells a little plasticky and I was surprised by this."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"B***H"},"datePublished":"20 January 2025","name":"Great foundation and great price","reviewBody":"Good buildable coverage, nice selection of shades and true to the tones in the pictures.Set with a small amount of translucent powder this last for a full 12 hour shift and beyond. Not cakey and a little goes a long way. Good value for money."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"3.0"},"author":{"@type":"Person","name":"P***S"},"datePublished":"28 June 2024","name":"Skin reaction halted play","reviewBody":"I wore it once on my face without patch testing. Sadly, this led to a reaction (redness, soreness, then dryness and peeling... all in all it took a week to recover).The one time I wore it, it went on pretty well with a foundation brush, slightly shiny after a couple of hours, coverage ok til about 5 hours when it seemed patchy so I removed it.Had i not been allergic, I would have used it again with a different primer to see if I could get along with it long-term."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"E***N"},"datePublished":"6 March 2025","name":"10/10","reviewBody":"I was gutted after another brand discontinued the only foundation that worked for me.I saw my sister use this one and decided to try it for myself and I love it. I’m ecstatic to have found my new foundation.It’s light on the skin, rarely budges when other products are applied on top. The quality is excellent."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"1.0"},"author":{"@type":"Person","name":"L***A"},"datePublished":"28 October 2024","name":"Disappointing","reviewBody":"I really don’t rate this foundation, I’ve had other elf products which I’ve loved but not this particular foundation. I like more coverage, I know you can build but when you try and apply more it kind of removes the previous layer, it looks patchy and streaky in my opinion, also it seems to take ages to dry on your face, feels tacky all day and when I went over it with my powder, contour and blush, it just didn’t sit right, over all. Not a fan"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"S***H"},"datePublished":"1 January 2025","name":"Excellent coverage, and value","reviewBody":"Smooth texture, easy to apply and really good coverage, settled on skin quickly and lasts all dayI’ve used Clinique for years (mixing two colours together to get my perfect colour) but wanted a cheaper option to use on days I’m not leaving home for longWasn’t expecting it to be as good but was pleasantly surprised so have replaced one of the Clinique colours I use as a permanent replacementWill be getting other colours to try"}],"aggregateRating":{"@type":"AggregateRating","ratingValue":4.125,"bestRating":5,"ratingCount":8}}
